Phylicia Nicole

 

- Art Direction, Branding, Graphic Design

 

PHOTOGRAPHY BY PHYLICIA NICOLE


 

Phylicia is a photographer in Southern California. The rebrand was focused on her specialty of telling the stories of families through documentary photography. Since she learned photography from her dad, we decided to design her logo based off his handwriting of her name. The branding reflects Phylicia's own heritage, as well as her joyful, fun, and encouraging personality.